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What you need to know about our custom SEO services
There’s no one SEO solution. That’s because every company’s business model, goals, and even their audience’s motivations and intent are different.
By providing the right information and answers for your audience, you can improve your dwell time. The result? Better rankings. We research keywords to determine phrases that people are searching and use content marketing to optimise results for your chosen search terms. Plus, we use effective, visual design elements to make viewers linger on your site and consume more of your content.
More on page SEO tactics you’ll need for best results:
- publishing top quality, engaging content - videos, stories, case studies, infographics etc
- using the right html coding
- creating efficient page structure such as URLs and indexing
- designing effective layout, especially headlines, images and video
- removing any keyword stuffing or spammy content (yuk)
Backlinks are your tick of approval from a well-regarded third party. But, not all backlinks are created equal. Undoubtedly, getting links from high quality domain authority sites can boost your rankings. We seek pure, genuine links for best SEO results.
We also take a deep dive into your competitors’ sites to see what they’re doing and how they’re ranking with the goal of outperforming them.
Other elements of off page SEO include:
- social media campaigns to drive traffic and engage with customers
- building trust through PR and thought leadership
- local search optimisation through Google My Business, Maps and other tools
- ethical, white hat, link building, blocking and disavowing any dodgy links that may be pointing at your site
It’s all about the crawlability of your site.
- Are you making it easy for Google to index your site?
- Do you have the right redirects in place?
- Can google quickly and efficiently scan your site?
- Is your site speed slow and clunky or speedy and light?
We’ll investigate your site’s infrastructure to ensure search engines can quickly and effectively crawl and interpret your pages.
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All your SEO questions answered
While you don't need to be bothered with the step-by-step of growing your online presence, you should understand more about what you get, what your options are and what to expect from the process.
SEO is the abbreviation for search engine optimisation. It is a strategy one uses to improve their organic ranking (non-paid) on search pages and, as a result, increase traffic to their website.
There are a number of contributing factors that determine how and why Google ranks your web pages the way it does. And they change all the time, too. However, with proper on-site optimisations (like keywording), technical optimisations (like schema markup) and off-site optimisations (like guest blogging), your website will build up the right kind of authority and power in search.
Yes, you can. That’s called pay-per-click marketing . However, PPC marketing costs money and isn’t a permanent solution. However, when used in conjunction with SEO, PPC can strengthen your authority and standing in search exponentially.
Unfortunately, we don’t have an answer for that. Because we design custom SEO solutions for each client, we don’t sell SEO as a pre-packaged “plan”. You can contact us if you want to learn more about our suggested strategy for you and how much it would cost.
Yes! In fact, the only way to see long-term success with search marketing and to drive a continual stream of high-quality and highly qualified traffic to your site is with SEO.
I’m sorry, but we don’t use black hat SEO tricks like buying links. We believe that the most effective (and safest) way to organically rank in search is to create the best website for your audience and then use Google’s algorithms and guidelines to direct them to it. We can work with you to create an off site SEO strategy that is ethical, high quality and will grow your traffic and revenue the right way.
While SEO leads to long-term results and can have a major impact on your bottom line, it requires some patience. Typically, our SEO campaigns take between 6 and 12 months before we see serious progress in a website’s search ranking and sales.
Yes! In fact, we do more than that, too. We also provide specialized SEO for:
- e-Commerce companies
- Local businesses
- Professional service providers
If you’re interested in any of these, drop us a line.